Pressmart, a leading print-to-online content publishing service, today announced its support for the Apple iPad. Publishers from over 50 countries use Pressmart service to deliver content to their subscribers in Same-as-Print Online Editions, Web2.0 Interactive Community-Ready Websites, Custom-Branded Mobile Apps and eReaders. Pressmart already supports all major eReader devices like Kindle, Sony, Nook and Cool-er.

Publishers will now be able to use Pressmart‘s Software-as-a-Service platform to convert and distribute their print publications in an iPad ready format and Custom Branded Apps. It opens up Publishers to the massive content appetite that iPad will offer.

“With the iPad‘s larger screen, the mobile consumption of news and general content through websites and Apps is expected to surge heavily. iPad is made primarily for content consumption and Publishers do not want to loose out on this opportunity. Publishers who do not have a rich, community-driven website or a Mobile App can now use Pressmart to create one, and as a hosted, on demand offering.” Said Sanjiv Gupta, Founder and CEO of Pressmart.

About Pressmart

Pressmart is a digital conversion and delivery partner of print publishers including newspapers, magazines, catalogs and books. It has a global customer footprint in 49 countries with 700 publishing titles in 24 languages delivered to 1.5+ million subscribers worldwide. Topline Publishers like Philadelphia Inquirer, San Diego Union Tribune, Orlando Sentinel, Trinity Mirror UK, WallStreet Journal Asia are some of its customers. Pressmart's Channel Partners include Cadmus - a Cenveo group company (Printer, US), Curtis - a Hachette / Lagardère group company (Distributor, US), Higgs - a DHL group company (Distributor, UK), Geon (Publisher / Printer, Australia). It is VC invested by DFJ and NEA-Indo US. Its operations are based in India with Sales and Partner relation presence in US and UK. It has an experienced management team backed by a strong Engineering expertise. For more information please visit www.pressmart.com

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Accessed online at http://epaper.wsj-asia.com,The Wall Street Journal Asia eEdition will now provide the same news analysis, Pulitzer-winning articles and content as in its paper edition. Unlike its subscription website, asia.WSJ.com, which is updated 24 hours a day, 7 days a week, the ePaper content is identical to the print paper, with content flowing in the same order with cutting-edge rich media features that make Pressmart‘s Web 2.0 interface a dynamic interactive experience for readers.

“We‘re proud to have a brand as The Wall Street Journal Asia as our client,” states Sanjiv Gupta, Founder and CEO, Pressmart. “As we continue to grow and expand content usage to new audiences, a powerhouse publication like The Wall Street Journal Asia allows our process, and the end product to reach more people and gain more exposure for the industry of digital publishing.”

About Pressmart
Pressmart powers the digital edition of publications from 49 countries on Web, Mobile, eReader, RSS, Podcast and other digital channels. Conversion, Hosting, Subscriptions, Ads and Analytics—all packaged in a single easy-to-use service. Pressmart is a preferred partner of premier publishing associations around the world and the winner of several awards and recognitions for its product innovation. For more information, please visit www.pressmart.com

Media Contacts
media@pressmart.com

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Pressmart (www.pressmart.com) today announced the launch of a new SaaS, pay-as-you-go hosted Web CMS product ePortal (www.pressmart.com/eportal) to complement its suite of powerful ePublishing solutions.

Pressmart ePortal lets Publishers create and manage their news portals easily for a low monthly fee. Unlike a licensed product, it is an on demand service wherein Publishers simply choose the features they want and pay only for what is used. It offers a robust CMS, Web 2.0 interface, Cloud Hosting, Advanced Archiving, Content Caching, Web & Mobile delivery as well as add-ons such as Social Network, Classifieds, Analytics, Ads and Subscriptions.

"Online publishing is a dynamic space. Things change everyday. To choose the right product, a reliable vendor and to keep pace with new and emerging technologies can be stressful and complicated." Sanjiv Gupta, Founder and CEO of Pressmart, said.

ePortal is designed as a simple and intuitive service. Publishers simply sign up, choose their preferred modules and get started rapidly. Our aim is to ensure our customers remain ahead of the technology curve, with minimum investment." added Sanjiv.

What differentiates Pressmart is that it extends a host of monetization and reporting tools such as Paid Subscriptions, Ad Management, Analytics, and Search Engine Friendly Content to Publishers.

“Pressmart ePortal is built around the Publisher‘s strategy. For example, if a Publisher finds 'Video' is en vogue, 'Classifieds' is a money-maker or 'iPhone' is a key delivery channel, they can simply choose the options and voila, in a matter of few hours they are up and running with a news portal." said Navneet Taori, Head of Product Strategy and Business Development, Pressmart.

Publishers simply drag and drop feature they need. There is no upfront cost, no learning curve and zero ROI risk. Navneet adds. For an enterprise to grow it is important to keep the audience engaged with constant innovation and new customer centric features. Our goal is to continuously innovate and develop ePortal into a natural destination for online publishing." Sanjiv added.

One of the early adopters, a beta customer of Pressmart ePortal, Paul Luckman, Publisher and CEO of The Portugal News, the largest English-language Weekly Newspaper in Portugal said “It‘s a much-needed, much-awaited service and I highly recommend it to Publishers who believe they are in the business of content and audience development and not Information Technology.”

´ePortal‘ was showcased at WAN IFRA Publishing Conference (www.ifraexpo.com)

About Pressmart

Pressmart offers a full suite of online publishing products and solutions to newspapers and magazines in 49 countries, using Web, Mobile, eReader, RSS, Podcast and other digital channels. Conversion, Hosting, Subscriptions, Ads and Analytics—packed a single easy-to-use service. Pressmart has presence in US, UK, India and Australia.

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Available at Manila Bulletin Online (www.mb.com.ph), the electronic edition (Vis-a-Vis ePaper) contains the same editorial content and advertising in the exact layout as the print edition giving an unimaginable real feel of experiencing the newspaper in reader hands. Other features of the Electronic Edition include Search, Gallery of all Pictures and Ads, Hot Links, Rating articles and many Web 2.0 features. Members can also receive automatic notifications when a new issue is posted on the Electronic Edition.

“Our electronic edition pairs the convenience of online content with the familiar feel and design of a hard-copy newspaper,” said Emilo Yap III, VP of Manila Bulletin. “This new feature shows the fact that we are continually looking for new ways to deliver news to consumers when and how they want the news.”

“We are delighted to launch the first electronic edition of Philippines leading newspaper, Manila Bulletin,” said Sanjiv Gupta, Founder and CEO of Pressmart. “High-quality products, excellent customer service with quick response and a certain measure of flexibility in our offerings made Pressmart stand out from others.”

About Manila Bulletin
The Manila Bulletin, (also known as the Bulletin and was previously known as Bulletin Today) is the Philippines' largest broadsheet newspaper by circulation, followed by the Philippine Daily Inquirer. It bills itself as "The Nation's Leading Newspaper", which is its official slogan. Founded in 1900 as a shipping journal, it is the second-oldest Philippine newspaper, second only to The Manila Times.

About Pressmart
Pressmart powers the digital edition of publications from 47 countries on Web, Mobile, RSS, Podcast and other digital channels. Conversion, Hosting, Subscriptions, Ads and Analytics - all these are packaged in a single easy-to-use service. It all starts and ends with uploading your pre-press PDF pages. Pressmart is a preferred partner for premier publishing associations around the world and is a winner of several awards and recognitions for its product innovation. Website: www.pressmart.com.

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