Many businesses fail to leverage the power of free media publicity simply because they donâ€˜t know how. The free Ã¢â‚¬Å“3 Steps to Getting Free Media PublicityÃ¢â‚¬ ecourse is a great place to start.
Clarksville, TN, November 25, 2009 -- Businesses wanting to capitalize on the benefits of free media publicity can now take advantage of a free resource to make the job easierÃ¢â‚¬”Ã¢â‚¬Å“3 Simple Steps to Getting Free Media Publicity.Ã¢â‚¬ The new ecourse being offered by former newspaper reporter and corporate PR professional Tracy Barbour, provides a crash course in how to use publicity to capture thousands of dollars worth of Ã¢â‚¬Å“free advertisingÃ¢â‚¬ to promote a product, service or Web site.
Barbour is the author of the powerful new ebook, Ã¢â‚¬Å“PR POWER: Using Press Releases to Get FREE Publicity and More Web Site Traffic.Ã¢â‚¬ The book tells readers exactly how to write professional press release and distribute them online, where they can reach millions of journalists, bloggers and potential customers. The Ã¢â‚¬Å“3 Steps to Getting Free Media PublicityÃ¢â‚¬ course delivers some of the best concepts of the book in three convenient emails.
Ã¢â‚¬Å“I am very excited to offer Ã¢â‚¬Å“3 Simple Steps to Getting Free Media PublicityÃ¢â‚¬ because I know it will be highly beneficial to business owners, managers, entrepreneurs and independent professionals,Ã¢â‚¬ Barbour said. Ã¢â‚¬Å“It provides valuable insight into what it takes to get your news directly in front of the media, consumers and general public.Ã¢â‚¬
Many businesses fail to leverage the power of free media publicity simply because they donâ€˜t know how, according to Barbour. The Ã¢â‚¬Å“3 Steps to Getting Free Media PublicityÃ¢â‚¬ is a great place to start. It takes a user-friendly approach and touches on critical topics, including:
Ã¢â‚¬¢ How to write a professional, newsworthy press release that captures attention
Ã¢â‚¬¢ How to distribute your press release to the most appropriate media outlet and the right contact person, so your news doesnâ€˜t get ignored.
Ã¢â‚¬¢ How to properly follow up on your press release to get the best results
Ã¢â‚¬Å“Whether you are a PR pro or amateur, Ã¢â‚¬Å“3 Steps to Getting Free Media PublicityÃ¢â‚¬ can enhance your efforts to create professional, newsworthy press releases that result in free media publicity,Ã¢â‚¬ Barbour said. Ã¢â‚¬Å“And this can help you generate thousands of dollars is unpaid advertising, which is a major benefit in todayâ€˜s tough economy.Ã¢â‚¬
For more information about the Ã¢â‚¬Å“3 Simple Steps to Getting Free Media PublicityÃ¢â‚¬ ecourse, please visit www.PressReleaseWritingDistribution.com/resources.html.
About Tracy Barbour:
Tracy Barbour, MSM, CEM, has published several books and numerous articles on a variety of business topics. A certified in Internet marketing, Barbour is CEO and founder of RightResponse eMarketing (www.rremarketing.com). Her Tennessee-based firm specializes in providing press release campaigns, professional copywriting and emarketing consulting to companies worldwide. Barbour is also a contributing writer for the Alaska Business Monthly magazine. She is a 21-year veteran of the marketing, public relations and communications industry.
Tracy Barbour, Author