Nottingham, United Kingdom ( 2009) - Heart Internet, a leading web hosting company based in the UK, have added a new generic Nominet tag to their control panel to allow resellers to transfer and register domain names without Heat Internet's tag appearing anywhere!

Due to Nominet's rules relating to the registration of .uk domain names, until now all domain names had to be registered through the Heart Internet tag, thus allowing resellers' clients to see that Heart Internet was the hosting company. But, this has now all changed with the addition of Heart Internet's new generic tag, which provides resellers with a truly white label web hosting package, without ever revealing Heart Internet's name or details.

Called EXTEND, the new white label tag can be accessed in the preferences section of the Reseller Hosting Control Centre and enables resellers to transfer and register domain names under their own brand identity, while ensuring the same superior hosting for which Heart Internet are renowned.

"We work constantly to improve the service we offer to resellers," said Jonathan Brealey, Managing Director of Heart Internet. "With the addition of the new generic tag, we can now offer a bespoke and completely white label service to resellers, which helps to maintain reseller brand integrity."

To find out more about Heart Internet and their services, visit or ring 0115 934 2171.