There was a time when everyone believed Facebook was merely another Myspace. No one believed it would catch on or last for very long, despite the fact that it seemed like a bit of fun. Like most things we simply assume are flashes in the pan, we're now all scrambling to jump on its bandwagon. There are many ways you can market and sell things on Facebook. You have the option of direct advertising or building a "fan" page for your business but the latter will afford you more opportunities. The fan pages allow you to make personal connections with everyone and to let people know what's going on in your business. There are a wide range of good reasons for you to have a fan page. First, though, you need to convince people to "like" you. This is how to do it.

Your site needs to have the Facebook widget. This is a highly effective method of informing the people visiting your site that you also have a fan page on Facebook. The widget isn't difficult to create. Facebook has the tool already set up. You simply have to make the widget, change its design to look how you want and then insert the code into your site. The ideal location for the widget is the sidebar, though some people prefer to dedicate a whole page to them or place them on their footers. The widget links to your page but also reveals the number of people who "like" you.

Even if it is rather embarrassing at first, once it starts to increase, the number itself could serve to get more people on board.

Run a competition. Facebook changed their regulations on promotions some time ago, which can make this a little difficult. Read them properly before you start off with your contest to ensure you won't accidentally be breaking the rules. You can get around Facebook's strict policy on contests by putting the contest on your site and asking people to give you "likes" for a chance to win the competition, which will allow you to circumvent Facebook's insistence that you spend a lot of money on advertising to run the contest on their site. People adore competitions. This is a highly effective way to obtain "likes!"

If you create a connection between your Facebook and Twitter accounts, then when you update one the other will automatically update as well. You might be able to tempt your Twitter followers to visit and become fans of your Facebook page with this approach. The character count is also something you can work with. If your post on Facebook is longer than 140 characters, people following you on Twitter will have to click and go to your Facebook page to read the post. It's an excellent way to generate traffic and if your posts are interesting people will want to know when you put something up so they will like you. There are so many reasons to create a fan page for yourself, your business and your products on Facebook. It's a great way to tell people what is going on in your business. Of course you won't be able to do any of this if you don't get people to "like" your Facebook fan page. You can significantly increase the number of followers you have by using the tips in this article. You'll find many more options if you apply yourself and use your imagination a bit.

Tonio Choate is a well-known blogger who writes informative articles on different topics such as marketing, online business, home business, network marketing etc. Checkout his article on zija success and on My Lead System Pro marketing